Over 2,500 logos (without permission) were used to create this 2010 Academy Award-winning animated short! The film was produced by French Animation Studio H5 in their spare time. Of the surface, the film is an entertaining, Tarantino-esque cartoon, but some initial reactions from viewers on Jeff Hilimire's Begin the Begin blog are worth reading if you're interested in considering the underlying messages of modern society's obsessive consumption. http://vimeo.com/10149605